Thursday, November 15, 2012

I accept the terms and agreements.

               With new technology comes great responsibility such as reading the terms and conditions of a licensed product and then clicking the yes I have read the terms and I accept them.

Biggest lie ever.

But why don't people read them? I think it's because people don't think they are important or they really just don't want to be bothered. My only problem with this is that everyday more and more people aren't concerned about technicalities and legalities but how to get what they want faster, better, and cheaper. Unless you're an Apple buyer, good luck with that.

It's amazing how many products and services come with terms and conditions. Social media sites, electronics, and video games all have terms and conditions that have been "read" and "accepted". But I wonder how many people actually read them?

South Park had an episode called HumanCentiPAD dedicated to what happens to Apple users who accept the terms and conditions without reading them.


In this episode everyone in the world reads the terms and conditions except for three individuals. This is evident when Apple takes them and uses surgery to combine the three of them together with an iPad because they agreed that Apple could do so. Makes you wonder what people are blindingly agreeing to. 


Why are people willing to trust these companies? As indicated by the articles "Even a 3-year-old Understands the Power of Advertising" and "Branded for Life?" humans are raised with brands, see their parents use them, and when they are old enough to buy things they tend to stay loyal to those brands. It would make since that if you've been using a brand for several years without any problems you would be willing to trust them.

The song "We Want Your Soul" by Adam Freeland addresses the issue of western world consumerism and people willing to give their personal details to big brand companies so they can purchase more. Humans find it important to feel special and are willing to buy anything that hints at making them elite. 


So from music players to military from beverages to credit cards there are a lot of things people are willing to agree to in order to receive what they want.
I'm not saying that people have unknowingly sold their souls by accepting the terms and conditions; they just have proven their unquestioning loyalty. 

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