Saturday, October 6, 2012

Culture Jamming

What an awesome idea! I think people in my Generation are always looking for something out of the ordinary. Everything has been done these days. Shows are repetitive, songs have the same beat, and if I see another pair of UGGs I'm going to blow up. But culture jamming is something completely different that can draw the attention of people that may not even want to pay attention to it. Guerilla warfare of media. In doing things like creating fake businesses, such as pet groomers, with no serious message but simply to draw attention, we take a break from all the other messages we're fed throughout our lives. This seems like an odd approach but I find it interesting.

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