Media Logic of Facebook

The media logic of Facebook is that it is not normal to be in college without having a Facebook account. Just last weekend i was working with a group, while we were exchanging information a girl mentioned that she did not have Facebook, you could almost hear the other members gasp as she said this. Media logic influences us on what is good, normal, and desirable. Not having a Facebook caused this reaction because we are in college and Facebook is popular, it is common for a large percentage of students to have accounts. When i came to college i can remember setting up my Facebook account the day before school because i was told to get one because everyone else in college has one. Now i barely use it and that is considered odd because it is a large means of communication between college students. I think the media logic of Facebook puts pressure on students to have an account or else they will be considered an outsider or wrong to not have one. When i tell people that sometimes i do not post anything for months they look at me like i have no social life. This is not true, but because of the belief that Facebook is an important tool of communication people may perceive me as anti-social. In the coming weeks i have an assignment in one of my classes where the professor will be monitoring our Facebooks and other social media accounts to see how we our marketing ourselves online. It is expected that we will post interesting articles related to our views and follow groups that we believe in, but because i do not use Facebook or Twitter that often this assignment seems superficial. Facebook and other social media sites our based on the belief that is normal to broadcast our own beliefs and views, but what about the people who would rather keep these views and beliefs to themselves or discuss these topics between close friends? Is it normal to discuss these views through Facebook, or odd to discuss them between close friends?